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Product Design & Development

Bringing a plastic product to market requires more than a good idea — it requires a design that is simultaneously functional, manufacturable, and cost-optimised for the chosen process. Our English-speaking engineering team provides end-to-end product design and development services specifically oriented toward injection moulding and extrusion, from initial concept through to production-ready tooling.

By integrating design and toolmaking under one roof, we eliminate the costly handoff errors that occur when a product designer and a toolmaker work at separate companies — and we do it at South African engineering rates that are 40–60% below comparable US or UK design firms.

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Engineers reviewing 3D CAD model for injection moulding DFM analysis at Custom Molding Company

Engineering team reviewing 3D CAD and DFM analysis — Johannesburg, South Africa

The Design-to-Production Process

Every product design engagement follows a structured process that ensures the final design is fully validated before any tooling investment is committed.

  1. Concept Development: We work with your brief, sketches, or reference samples to define the product geometry, functional requirements, and target cost.
  2. Material Selection: We recommend the optimal plastic or polymer based on mechanical performance, chemical resistance, regulatory requirements, and cost. See our materials library.
  3. 3D CAD Modelling: Full parametric 3D model developed in SolidWorks, with assembly modelling where multiple components are involved.
  4. DFM Review: Formal Design for Manufacturability review identifying draft angles, wall thickness, undercuts, gate locations, and weld line risks before tooling begins.
  5. Mould Flow Analysis: Simulation of plastic fill, pack, cool, and warp to predict and eliminate cosmetic and dimensional issues. See our Mould Flow & DFM guide.
  6. Prototype: 3D-printed or soft-tool prototype for functional and aesthetic validation. Iterations are made at this stage — not after production tooling is cut.
  7. Tooling Design & Manufacture: Approved part design handed directly to our toolmaking team for mould design and machining. See our Mould & Tool Making page.
  8. First Article & Production Release: First-off parts inspected against the approved drawing. Process parameters documented and locked for production.

Design for Manufacturability: Key Principles

DFM for injection moulding is a discipline in itself. The following table summarises the most common design issues we identify and resolve during the DFM review phase.

Design Issue Risk if Unresolved DFM Solution
Insufficient draft angle Part sticks in mould; drag marks on surface Minimum 1° draft on all vertical faces; 3° on textured surfaces
Non-uniform wall thickness Sink marks, warpage, differential shrinkage Target 2–4 mm uniform wall; core out thick sections
Sharp internal corners Stress concentration; part cracking under load Minimum 0.5 mm internal radius on all corners
Undercuts without side actions Part cannot be ejected from mould Redesign to eliminate undercut, or add side action / lifter to tool
Poor gate location Weld lines on cosmetic surfaces; short shots Gate at thickest section; use mould flow to validate fill pattern

Industries We Serve

Turn Your Concept Into a Production-Ready Part

Whether you have a detailed CAD file or just a napkin sketch, our engineering team will take it from concept to first-article approval.

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